Matriarch Equipment

Matriarch Equipment is a family owned and run original equipment manufacturer based in Felixton, South Africa. Established in early 2009 by brothers Justin and Ashley Bell, our company is modelled around solid business ethics with strong family values at its core.

Our proudly South African company is focused on developing innovative products which are aimed at niche agricultural applications. A broad mix of industry expertise amongst the management and staff of our company affords us the advantage of having a good understanding of the different markets in which we operate. Driven to deliver on the needs of our customer base, the management strategy of Matriarch Equipment is best described as customer centric.

The approach taken by Matriarch Equipment to new product development is moulded around a passion for simplicity, functionality and durability in design. Employing the skills of qualified and experienced engineering personnel in combination with state of the art design software ensures that all of our products are developed to the highest standards of engineering.

We look forward to building and maintaining strong business relationships with all of our stakeholders, providing innovative solutions to our target markets which are of the highest design and build quality coupled with outstanding product support. We look forward to working with you.