ROLE Enterprise

ROLE ENTERPRISE is a company founded upon the principle of ethical marketing, influence and human value that are intricately woven into the product, primarily service, we sell. Since ROLE ENTERPRISE is our pedestal for construction in telling the client’s story about their product, we do more than telling a regular story about their product but we are about making it remarkable, extraordinary and memorable.
Memory is often a difficult thing to deal with and accessing files from this drive can be hard work. Science has given knowledge to the most basic method of making anything memorable and that is to tell a story about it. The African culture has preserved their unique tradition not through writing it down in books that deteriorate but to carefully tell stories about them. Learning about this method has led us to develop a marketing concept that will in consequence build a culture of marketing forever as the digital world arises each day in the era of information.
Buying is no longer about the product in itself and what the product is, there are countless other people offering the same product as you and maybe even better but what keeps people coming to your offering? What makes a loyal customer? It is what the product represents and what the product stands for. People no longer buy products because they want them, they buy them because they are an extension of themselves and, even however small, contribute to the meaning of their lives. To achieve this, your product must be packaged ideologically by the story your product aims to convey beyond its utility and thus, the moral of that story will always be, “Buy the product”. We know you don’t know how to do it but that is where we come in.

WHAT DO WE DO
ROLE ENTERPRISE is a division of ROLE MODELS BEAUTY IS SKIN DEEP.
The division is a digital marketing agency also offering services such as branding, advertisement concepts and marketing tools such as marketing plans and liaison with various stakeholders such as studios for recording ads, videographers, models for promotions and photo-shoots.

ROLE ENTERPRISE is a digital marketing agency since although some traditional methods are used in constructing marketing material our platform of communication, reach and influence is online. We use various social media to impact the intended consumer our clients’ desires to communicate to, manage interaction and turn many more into buying clients.

Our platforms range from Facebook, Twitter, Instagram, branded.me, Google Plus, Youtube and Vimeo to also blogging tools like wordpress, blogspot to your own personalized website. ROLE ENTERPRISE does not strive for reach alone but influence. We understand at ROLE ENTERPRISE that a lot of likes or follows or views or clicks do not ascertain results but influence does, we thus do not only get the numbers but hook in the action of purchase too, which is what marketing is all about. Getting the audience involved in buying your product or building and keeping a community of happy customers and consequently having indirect self-appointed brand ambassadors.

Our concepts are thus influence related. We design advertising and marketing concepts in a manner that best communicates to the person who is trying to hear that message in the most lucid way possible.