Primrose Motorcycles

Primrose Motorcycle Centre was established in 1969 in the heart of Primrose - East of Johannesburg. The founders of Primrose Motorcycles, the late Enrico Gasparini and later joined by, Tony Liberatore, had a vision of making motorcycling a way of life in South Africa. Their drive, passion, and success were due to their hard work and dedication to the product, brand and service commitment to their customers. This passion quickly became a lifestyle for their children who are avid motorcyclists today and who continue the legend of the family business.
The priority of our business is always ensuring our customers make the right choice on the purchase of a new or previously owned motorcycle, be it brand, model or size and extending this to our finance facilities, workshop, spare part and accessory departments.
We pride ourselves of our motorcycling knowledge and passion, with the team efforts of family and staff in ensuring a lifetime commitment to our customers.
ENJOY THE RIDE • LIVE THE DREAM