MDSA - Miss, Mr, & Mrs Deaf South Africa

On behalf of MDSA, we extend an invitation to you and/or your organization to become a sponsor for our National and International Pageant.
Sponsor benefits include:
• Exposure
– A significant opportunity to market your company on MDSA Websites with links to all your desired company houses and affiliates, as well as the team clothing, providing an outstanding visual medium to display your company’s logo and/or branding.
– Media Coverage and Local Press
– MDSA’s Public Relations team in conjunction with your Branding and Corporate Team will be going all out to ensure that the competition receives good press and media coverage. The event will be covered in local newspapers and relevant consumer publications.
– Discussions are also underway with several Radio Stations and will include your local stations
– Newspapers
Magazines
• Youth Development and contribution to Social development
– Being seen to play an important role in promoting modeling amongst the youth in our country, contributing and assisting them to reach their potential and achieve success. Their participation will encourage others to become similarly involved and take up modeling - they will become enthusiastic modeling ambassadors in our Country.
• Additional Exposure
– Associate your brand with this reputable organization
• Showcase your organization in a new and innovative way
• Position your entity as a forward-thinking, strategic contributor to broader transformation
• Associate your company with the good work done by Miss, Mrs. and Mr. Deaf South Africa.
• The competitions will be generating more than R300, 000 worth of free media exposure. The estimated value of print media is just over R55, 000. Features, articles and photographs in the local tabloids, highlighting our youth’s involvement and your company in modeling and the benefits thereof.

All aspects of the events will be created, designed and activated by Miss, Mrs. and Mr. Deaf South Africa.

Reasons to sponsor
• Business sponsorship is a major source of funding for many events as more and more companies have discovered this to be a powerful marketing tool. Building and strengthening your company brand through effective visibility is one of the key essentials in business strategy.
• To be effective, sponsorship of any event must serve the interest of four constituent groups:
– It must serve the business interest of the sponsoring company
– It must serve the best interests of the event and its participants
– It must have a positive impact upon the sponsor’s direct consumers
It must benefit the consumer who uses the products or services

Brand positioning
• Sponsorship goals may include:
– Maximizing brand awareness
– Increasing brand loyalty
– Introducing a new brand, product or service to the market place
– Establishing new contacts with decision makers in the public and private sectors


Levels of Sponsorship

• NAMING SPONSOR – AMOUNT TO BE DISCUSSED IN SPONSORS MEETING

• PLATINUM SPONSORSHIP
R90 000 to R100 0000
(exclusivity with no other co-sponsor)

• GOLD SPONSORSHIP
R50 000 to R89 000
(Maximum of one gold sponsor)

• BRONZE SPONSORSHIP
R10 000 to R49 000

• AD HOC SPONSORSHIP