Blacknation Media is a content marketing agency, established in 2012. Our primary target audience is the black consumer or youth market between LSM 4 -10.
We independently own successful digital platforms that can be used as marketing (advertising) spaces by various brands targeting the black youth consumers, i.e. online magazine, YouTube video channel, social media accounts, etc.
How do we get the audience’s attention? We use interesting (fresh take on issues), interactive (audience is part of content creation), current or historical and relevant (useful) content as a marketing tool, i.e. campaigns/promotions, events, competitions, entertainment, technology, entrepreneurial and other content pieces. This content is distributed across various digital platforms and often packaged for both smartphone as well as mobile users.