Priscilla Burger - Liberty Advisor

While we distribute Liberty insurance and risk products, retirement planning solutions, short and long-term savings products, medical aids and corporate benefits, it is our vision that drives to provide even more, and assures you of our service.

We are determined to be the first choice for clients, financial advisors and Liberty in the South African financial services sector, and to become the largest, tied independent insurance distribution company in the world.

We aim to contract 500 individual advisors to Liberty, this in turn ensures that at least 3000 people are being fed daily. They are therefore able to work or be educated. It is our belief that job creation creates a healthy South Africa.

With nine offices located nationally and 135 accredited Liberty financial advisors, we pride ourselves on best practice advice, this has been the cornerstone of our continued success.

It is also the result of Liberty accredited financial advisors following a strict education and supervision programme that ensures the quality of service and advice they provide.

Solutions are tailor-made to suit each and every client, no matter how big or small. Guided by a thorough financial needs analysis we are able to devise the most appropriate financial plan for the future. However, it doesn’t stop there.

We with Liberty build lasting relationships with the clients by revisiting both the financial analysis and financial plan on a regular basis. This ongoing interaction enables the education of Liberty’s financial advisors to be passed on to the clients – an educated client is a client for life because decisions are always well informed, sound and trusted.