Just Beauty Products

Justine, one of South Africa’s premier skincare brands, was founded 40 years ago in May 1973.

The vision of its two founders. Veronica Devine and Paul Symes, was to launch a range of skincare products specifically designed to delive tangible benefits in the harsh South African climate and to be formulated on a par with the best international brands in the world. The aim was to pioneer and develop a high quality, no-compromise range of natural botanical skincare treatments with elegant, yet inexpensive packaging- combining the very best of nature and science.

The name “Justine” came as an inspiration from the great classic “The Alexandria Quartet” written by Laurence Durrel. The heroine “Justine” was mysterious, dynamic, strong and determined, but always feminine and alluring.