It's Personal Picnic...
The idea behind the brand began in early 2011 with what started off as an unknown, unofficial & Invite only event. Since then the two founders Justin Jarvis and Andrew Smart have envisioned a brand where Artist's could showcase their "sound" and invited guests could get together to appreciate not only their passion for good music but aswell as being in good company surrounded by individuals with like minded interests.
It's Personal was born...
In 2014 the decision was made to take It's Personal to the outdoor festival market by incorporating a the picnic concept we have come to know & love.
''It's Personal Picnic'' has since become one of the leading outdoor dance festivals in Johannesburg with a personal feel.
"Let's Get Personal"