BOT50

BOT50 is established to coordinate plans and activities for Botswana's 50th Anniversary of Independence Celebrations.

The brand personality describes the tone and the manner that BOT50 wants to communicate its purpose.

Botshelo: we intend to empower Batswana with everything at our disposal.

Execellence: we preach exellence and quality in all the projects we do

Patriotism: we are highly patriotic to the nation therefore we want to promote partriotism and national symbols.

Creativity: we are highly creative hence want to archive things in a manner that no one has done before.

Team work: we consult with Batswana to decide on how to celebrate their archievements in the past 50 years